51 resultater (0,33072 sekunder)

Mærke

Butik

Pris (EUR)

Nulstil filter

Produkter
Fra
Butikker

Leadership and the Sexes - Michael Gurian - Bog - John Wiley & Sons Inc - Plusbog.dk

Effective Interventions for Child Abuse and Neglect - Geraldine Macdonald - Bog - John Wiley & Sons Inc - Plusbog.dk

Getting the Second Appointment - Anthony Parinello - Bog - John Wiley & Sons Inc - Plusbog.dk

Profit & Purpose - Kyle Westaway - Bog - John Wiley & Sons Inc - Plusbog.dk

Profit & Purpose - Kyle Westaway - Bog - John Wiley & Sons Inc - Plusbog.dk

Why has Warby Parker been able to make such dramatic inroads against the behemoths in the long established eyeglass market? How has Method revolutionized the soap aisle? Amid the cacophony of online retailers, why has Etsy seen such explosive growth, with 2013 annual sales north of $1 billion? These companies all have been disruptive because they are operating from a strong social/environmental purpose. They are proving a counterintuitive truth – purpose can drive profits. But it’s not just innovative startups that are getting in on the action. Blue chip companies such as Nike, Coca-Cola and IBM are innovating within their organization to create a positive social and environmental impact globally. This is not a trend. It’s the future of business. Based on in-depth interviews with founders, Profit & Purpose profiles a number of the most successful pioneers of this new way forward, telling the stories of thirteen social enterprises ranging from non-profits like Charity:Water and D onorsChoose.org , to for-profits, like Method and Burts Bees; from startups like Etsy and Warby Parker, to multinational corporations with market capitalizations in the hundreds of billions, like Coca-Cola, IBM and Nike. Kyle Westaway digs beneath the public stories of these organizations’ success to reveal how they have harness the power of purpose. Taking readers behind the scenes, he shows how these leading social enterprises progressed from concept to scale, how they overcame common pitfalls, and how they managed to find an optimal balance between their mission and their business mandates. Westaway reveals that though there is no magic bullet formula that guarantees success, there are seven core practices that distinguish these market leaders from the pack of contenders. They are: - - DISCOVER THROUGH CURIOSITY // Finding the right opportunity catalyzes impact. - - DESIGN WITH HUMILTY // Prioritizing users creates killer products. - - BUILD THROUGH HUSTLE // Rallying people creates critical momentum for launch. - - FUND BY COMMITMENT // Aligning funders around a vision creates true partnerships. - - CONNECT WITH AUTHENTICITY // Authentic connection builds a movement. - - SCALE THROUGH COMMUNITY // Focusing on culture ensures smart growth. - - EVALUATE WITH HONESTY // Honest measurement ensures continual improvement. - Profit & Purpose takes the literature on social entrepreneurship an important step forward, providing the practical tools for turning good intentions into breakaway success.

DKK 419.00
1

Artificial Intelligence For Dummies - John Paul Mueller - Bog - John Wiley & Sons Inc - Plusbog.dk

Artificial Intelligence For Dummies - John Paul Mueller - Bog - John Wiley & Sons Inc - Plusbog.dk

Forget far-away dreams of the future. Artificial intelligence is here now! Every time you use a smart device or some sort of slick technology—be it a smartwatch, smart speaker, security alarm, or even customer service chat box—you’re engaging with artificial intelligence (AI). If you’re curious about how AI is developed—or question whether AI is real— Artificial Intelligence For Dummies holds the answers you’re looking for. Starting with a basic definition of AI and explanations of data use, algorithms, special hardware, and more, this reference simplifies this complex topic for anyone who wants to understand what operates the devices we can’t live without. This book will help you: - - Separate the reality of artificial intelligence from the hype - - Know what artificial intelligence can accomplish and what its limits are - - Understand how AI speeds up data gathering and analysis to help you make informed decisions more quickly - - See how AI is being used in hardware applications like drones, robots, and vehicles - - Know where AI could be used in space, medicine, and communication fields sooner than you think - Almost 80 percent of the devices you interact with every day depend on some sort of AI. And although you don’t need to understand AI to operate your smart speaker or interact with a bot, you’ll feel a little smarter—dare we say more intelligent—when you know what’s going on behind the scenes. So don’t wait. Pick up this popular guide to unlock the secrets of AI today!

DKK 197.00
1

Becoming a Parent - Jackie Ganley - Bog - John Wiley & Sons Inc - Plusbog.dk

Renegades Write the Rules - Amy Jo Martin - Bog - John Wiley & Sons Inc - Plusbog.dk

DKK 199.00
1

Social Machines - Peter Semmelhack - Bog - John Wiley & Sons Inc - Plusbog.dk

Social Machines - Peter Semmelhack - Bog - John Wiley & Sons Inc - Plusbog.dk

Companies like Facebook and Twitter have redefined social interaction. But what if “machines” like automobiles, bicycles, health monitors, appliances, instruments, and anything else you can connect to the Internet, could all become members of your social network, collect data you care about, and feed it back to you at just the right time? Nike+ is already doing this for your body, but every major industry, from healthcare to cars to home construction, is now building sensors and digital connectivity into their next generation of products. Companies like Ford, Pepsi, Verizon, and Procter and Gamble are also using “social machines” to reach new markets, improve brand/market awareness, and increase revenues. Social Machines is the first book for business people, marketers, product developers, and technologists, explaining how this trend will change our world, how your business will benefit, and how to create connected products that customers love. - - Explains how smart phones and tablets enable Social Machines - - Describes how digital technology is being “baked in” to the most unlikely new products—even wheelchairs. - - Articulates how the “Internet of Things” is becoming social—and why that’s the foundation for powerful new business models - In the very near future, every great new product will be social. The next stage of interaction between people and our environment is upon us.

DKK 227.00
1

Growing the Top Line - Cliff Farrah - Bog - John Wiley & Sons Inc - Plusbog.dk

Growing the Top Line - Cliff Farrah - Bog - John Wiley & Sons Inc - Plusbog.dk

Pioneering growth strategist Cliff Farrah reveals how to grow revenue like a Fortune 500 giant Growing the Top Line: Four Key Questions and the Proven Process to Scaling Your Business delivers the step-by-step approach to topline growth used by some of the word’s most successful companies. In this book, leading growth strategy consultant and author, Cliff Farrah, reveals the copyrighted growth strategy that he has developed over the last twenty years through 1,400 successful client engagements and input from leaders at Fortune 500 organizations. Featuring interviews from current and prior leaders at major corporations like Intel, Nike, Chase, Oracle, Raytheon, and the WHO, Growing the Top Line demonstrates that regular business growth isn’t a mystery to be "hacked." Instead, Farrah distills revenue growth into a simple methodology that readers can use to successfully plan growth at their own companies. Readers will discover: The four questions each business leader must ask him or herself when formulating a growth strategyThe sixteen different pathways to growth that those four questions unlock, and how to follow them Interviews with key leaders and executives who bring the author's framework to life Perfect for executives, managers, and entrepreneurs tasked with growing revenue, Growing the Top Line also belongs on the bookshelves of business enthusiasts and employees who hope to make a quantifiable impact in their work.

DKK 211.00
1

Twitter for Good - Claire Diaz Ortiz - Bog - John Wiley & Sons Inc - Plusbog.dk

Twitter for Good - Claire Diaz Ortiz - Bog - John Wiley & Sons Inc - Plusbog.dk

Silver Medal Winner, Social Networking, 2012 Axiom Business Book AwardsSilver Medal Winner, Business and Leadership, 2012 Nautilus Book Awards The official word from Twitter on how to harness the power of the platform for any cause. As recent events in Japan, the Middle East, and Haiti have shown, Twitter offers a unique platform to connect individuals and influence change in ways that were unthinkable only a short time ago. In Twitter for Good, Claire Diaz Ortiz, Twitter''s head of corporate social innovation and philanthropy, shares the same strategies she offers to organizations launching cause-based campaigns. Filled with dynamic examples from initiatives around the world, this groundbreaking book offers practical guidelines for harnessing individual activism via Twitter as a force for social change. - - Reveals why every organization needs a dedicated Twitter strategy and explains how to set one - - Introduces the five-step model taught at trainings around the world: T.W.E.E.T. (Target, Write, Engage, Explore, Track) - - Author @claired is the head of corporate social innovation and philanthropy at Twitter, collaborating with organizations like Nike, Pepsi, MTV, the American Red Cross, charity:water, Room to Read, the Gates Foundation, the Skoll Foundation, the Case Foundation, National Wildlife Federation, Kiva, the United Nations, Free the Children, Committee to Protect Journalists, Partners in Health, FEMA, Ushahidi, The Acumen Fund - With more than 200 million users worldwide, Twitter has established itself as a dynamic force, one that every business and nonprofit must understand how to use effectively.

DKK 180.00
1

Managing Outside Pressure - Matthias Winter - Bog - John Wiley & Sons Inc - Plusbog.dk

Managing Outside Pressure - Matthias Winter - Bog - John Wiley & Sons Inc - Plusbog.dk

"The value of Managing Outside Pressure is that, not only is it a handbook on issues identification and issues management, but it provokes thoughts about the evolution into reputation management." C.A.J. Herkströter Chairman of the Committee of Managing Directors of the Royal Dutch/Shell Group of Companies "We have learned a that a company needs to establish and promote a dialogue with all its stakeholders. In brief: you can only realize what you can communicate. Against this background, I find this book to be very helpful in identifying and assessing issues that have the potential to develop into corporate crises." Jürgen Dorman CEO of Hoechst Corporation "You don''t have to be a giant like Nike, Shell or Texaco to come unstuck as campaigners spotlight your real (or perceived) corporate weakness. Winter and Steger provide excellent advice on how to predict and manage external pressures. Remember, though, the real trick is to use such pressures to drive internal change." John Elkington Chairman, SustaiAbility; author, Cannibals with Forks: The triple bottom line of 21st century business "Brand and reputation are ever more important for value creation. Matthias Winter and Ulrich Steger launch a powerful new tool to manage reputation. It arms managers with a smart detector for potential public sparks or powder kegs. It offers options to keep them safely apart and rather design win-win solutions." Claude Fussler Vice-President for the Environment, Dow Europe

DKK 657.00
1

You Haven't Hit Your Peak Yet! - Harvey Mackay - Bog - John Wiley & Sons Inc - Plusbog.dk

The Most Dangerous Business Book You'll Ever Read - Maryann Karinch - Bog - John Wiley & Sons Inc - Plusbog.dk

Mastering Story, Community and Influence - Jay Oatway - Bog - John Wiley & Sons Inc - Plusbog.dk

Evaluation with Power - Sandra Trice Gray - Bog - John Wiley & Sons Inc - Plusbog.dk

Teach Yourself VISUALLY Excel 365 - P Mcfedries - Bog - John Wiley & Sons Inc - Plusbog.dk

Game-Based Marketing - Gabe Zichermann - Bog - John Wiley & Sons Inc - Plusbog.dk

Game-Based Marketing - Gabe Zichermann - Bog - John Wiley & Sons Inc - Plusbog.dk

Harness the power of games to create extraordinary customer engagement with Game-Based Marketing . Gamification is revolutionizing the web and mobile apps. Innovative startups like Foursquare and Swoopo, growth companies like Gilt and Groupon and established brands like United Airlines and Nike all agree: the most powerful way to create and engage a vibrant community is with game mechanics. By leveraging points, levels, badges, challenges, rewards and leaderboards – these innovators are dramatically lowering their customer acquisition costs, increasing engagement and building sustainable, viral communities. Game-Based Marketing unlocks the design secrets of mega-successful games like Zynga’s Farmville, World of Warcraft, Bejeweled and Project Runway to give you the power to create winning game-like experiences on your site/apps. Avoid obvious pitfalls and learn from the masters with key insights, such as: - - Why good leaderboards shouldn’t feature the Top 10 players. - - Most games are played as an excuse to socialize, not to achieve. - - Status is worth 10x more than cash to most consumers. - - Badges are not enough: but they are important. - - You don’t need to offer real-world prizing to run a blockbuster sweepstakes. - And learn even more: - - How to architect a point system that works - - Designing the funware loop: the basics of points, badges, levels, leaderboards and challenges - - Maximizing the value and impact of badges - - Future-proofing your design - - Challenging users without distraction - Based on the groundbreaking work of game expert and successful entrepreneur Gabe Zichermann, Game-Based Marketing brings together the game mechanics expertise of a decade’s worth of research. Driven equally by big companies, startups, 40-year-old men and tween girls, the world is becoming increasingly more fun. Are you ready to play?

DKK 180.00
1

The Healing Journey Through Divorce - Lita Linzer Schwartz - Bog - John Wiley & Sons Inc - Plusbog.dk

Microsoft 365 Excel For Dummies - David H. Ringstrom - Bog - John Wiley & Sons Inc - Plusbog.dk

Power of An Hour - Dave Lakhani - Bog - John Wiley & Sons Inc - Plusbog.dk

Supercharg3d - Len Pannett - Bog - John Wiley & Sons Inc - Plusbog.dk

Supercharg3d - Len Pannett - Bog - John Wiley & Sons Inc - Plusbog.dk

A strategic and operational guide to using 3D printing to drive value in the supply chain—featuring case studies and illustrated examples from across industries After many years as a tool for designers, 3D printing today promises to revolutionize supply chains. Cut through the hype and hyperbole, and it becomes clear that it offers unprecedented potential to redesign supply chain models, simplifying and shrinking them, enabling previously unimaginable designs to be produced where they are most needed. However, adopting it is a strategic endeavor, one that involves the consideration of several wider implications. This book goes beyond touting the latest technological advances or listing the many wonderful things that 3D printing is being used to make. It teaches readers what is important about 3D printing, why they need to prepare for its emergence today, and how they can go about adopting it. Supercharg3d: How 3D Printing Will Drive Your Supply Chain shows readers how to drive value in their supply chain by supercharging it—giving it more power—with 3D printing. Aimed at being a first reference for those in businesses who make strategic decisions on operations and supply chain matters, it takes a pragmatic position, balancing the opportunities that 3D printing presents with the reality of the limitations that it continues to have, so that readers can make the best decisions possible. Strategic guide that covers 3D printing and its implications in the supply chainOperational guidance and best practices for how and when 3D printing can be adoptedIdentification of 3D printing’s impacts on the individual SCOR® supply chain elementsFeatures new, transformative supply chain models that are enabled by 3D printingIncludes case studies and illustrated examples from diverse industries including aerospace (Airbus), energy (Shell), consumer goods (Nike), medical (Align Technology) and transportation (Deutsche Bahn) Supercharg3d: How 3D Printing Will Drive Your Supply Chain is the go-to book for operations and supply chain decision makers in manufacturing, engineering and technology companies looking to incorporate the technology into their business operations.

DKK 494.00
1