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Agribusiness as the Future of Agriculture The Sugarcane Industry under Climate Change in the Southeast Mediterranean

Agribusiness as the Future of Agriculture The Sugarcane Industry under Climate Change in the Southeast Mediterranean

This informative book reviews the challenges of agribusiness in the Southeast Mediterranean. The author focuses on sugarcane cultivation in Egypt to illustrate the impact of climate change on agribusiness and his method and findings may be helpful for other studies in other regions as well. As climate change creates new risks to human populations and food security a better analysis is needed to understand this new level of uncertainty and to understand how it will impact agriculture and its relationship with economies livelihoods and development. Africa emits low greenhouse gases but is hit the hardest by global warming posing a serious challenge to increasing agricultural productivity in the Southeast Mediterranean. Sugarcane in Egypt is used as a local food source for international trade for the balance of payments for land and water use and as a basic product for food and fiber manufacturing. Hence every aspect of the economic structure of Egypt relates to agriculture. The book examines the causes and effects of climate change on agribusiness in the Southeast Mediterranean region such as its effect on prosperity and net farm incomes crop yields. It considers how to promote agribusiness development in the area and the potential to alleviate poverty in rural areas. It looks at the future of the sugarcane industry in Upper Egypt as a case study of agribusiness with implications that can be applied globally. | Agribusiness as the Future of Agriculture The Sugarcane Industry under Climate Change in the Southeast Mediterranean

GBP 82.99
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The Science of Nanomaterials Basics and Applications

Sustainable Viticulture The Vines and Wines of Burgundy

Sustainable Viticulture The Vines and Wines of Burgundy

Written by an expert of the ins and outs of viticulture in Burgundy and many other areas of the world this new volume showcases the wine-growing culture of Burgundy. Sustainable Viticulture: The Vines and Wines of Burgundy covers the rich history and culture of the wine growing tradition of the region. The author who has worked as a viticulturist in Burgundy Switzerland Germany California Australia New Zealand and South Africa tells the epic story of Burgundy a 2000-year adventure with its ups and downs. The oldest vineyard discovered by archaeologists dates back to the first century A. D. By the third century Burgundy wines were already famous in the Roman Empire. Burgundy was a powerful state in the 15th century which was also a golden age for its viticulture. The book covers:the red and white cultivars that are to be found in Burgundythe Appellations Contrôlées system the tasks the wine grower performs during the yearthe social life of wine growersthe scourges the wine grower fearshow religion has played at part in the history of viticulturethe factors that contributed to making Burgundy wines famouswhat new challenges growers are facing todayIn this entertaining and informative book the author’s approach to viticulture reconciles the present the past and the future. The volume will appeal to wine buffs as much as it does to readers who wish to learn about viticulture. It's a serious book that doesn't take itself seriously. | Sustainable Viticulture The Vines and Wines of Burgundy

GBP 82.99
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Marketing by Contingency in the Time of COVID-19 Overcoming Business Crises and Meeting Marketing Challenges

Marketing by Contingency in the Time of COVID-19 Overcoming Business Crises and Meeting Marketing Challenges

Marketing by Contingency in the Time of Covid-19: Overcoming Business Crises and Meeting Marketing Challenges provides conceptual and empirical evidence from a marketing and business perspective about how firms and nonprofit organizations in developing countries have coped with the Covid-19 pandemic. The Covid-19 pandemic became not only a health threat but also a business threat and challenge. This book analyzes successful—and failed—marketing strategies that have been implemented by renowned and emerging firms and nonprofit organizations in reaction to the unprecedented market situation caused by the Covid-19 pandemic. Using case studies the chapters identify the elements that were critical for strengthening a product or company’s brand value consumer satisfaction and loyalty during this time of crisis and uncertainty. The information and experiences shared here show how organizations learned to be resilient and reacted to challenging market situations using creativity and innovation to present consumers with prompt solutions to cover their most basic needs. Topics cover brand engagement influencer marketing building consumer trust navigating restrictive conditions using analytics and predictive modeling internal marketing and more. Key features: Presents and assesses strategies to react to business challenges—both economic and social Provides conceptual and empirical evidence on how to deliver value to consumers in times of uncertainty Shows the reality faced by businesses and nonprofit organizations when a crisis emerges Evaluates the critical role of social media and e-commerce as strategic resources to help business and nonprofit organizations survive—and even grow—during a crisis Examines the role of internal marketing during a pandemic The successes and failures of the marketing strategies discussed in this volume will aid professors and students business leaders marketing professionals public relations professionals and others in identifying the processes needed to overcome business and social troubles during periods of crisis. | Marketing by Contingency in the Time of COVID-19 Overcoming Business Crises and Meeting Marketing Challenges

GBP 116.00
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The Chemistry of Milk and Milk Products Physicochemical Properties Therapeutic Characteristics and Processing Methods

Physiology of Molluscs A Collection of Selected Reviews Volume 2

Advances in Invertebrate (Neuro)Endocrinology A Collection of Reviews in the Post-Genomic Era Volume 1: Phyla Other Than Anthropoda

The Neurological Treatment for Nearsightedness and Related Vision Problems A Guide to Vision Improvement Based on 30 Years of Research

Sleep Circadian Rhythms and Metabolism The Rhythm of Life

Sleep Circadian Rhythms and Metabolism The Rhythm of Life

This title includes a number of Open Access chapters. Providing a nuanced study of the connections between sleep circadian rhythms and metabolis this informative book examines how circadian actions affect the liver and adipose tissue the brain and metabolism. This important book introduces the reader to circadian rhythms in the body and the external cues that set them discusses on a molecular and organ level how disrupting these clocks results in metabolic and sleep disorders and looks at the clinical applications of circadian rhythms with a focus on sleep. The book covers a variety of important research in the field including:• The power of computational biology to uncover new nodes in the network of circadian rhythms• Circadian rhythms as they relates to obesity• How late-night shift conditions impair the body’s ability to keep time and promote metabolic diseases and how this can be mitigated by strategic planning of feeding times• The relationship between the suprachiasmatic nuclei and orexin neurons demonstrating the elegant interplay between our biological clocks and wakefulness• How sleep disorders can result from irregular circadian rhythms and potential ways to diagnose this in individuals• How sleeping behaviors can disturb the hypothalamic-pituitary-adrenal axis and the repercussions of this disruption on female reproduction• How disruption of sleep can be clinically beneficial for depressed patients• How mental state is influenced by circadian rhythm | Sleep Circadian Rhythms and Metabolism The Rhythm of Life

GBP 82.99
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The Ethics of Cultural Competence in Higher Education

The Ethics of Cultural Competence in Higher Education

This new book presents both research (qualitative quantitative and mixed-design) and conceptual chapters about the ethical factors to be considered in teaching administration and professional practice in higher education settings. The book includes recent research-based ideas in the field of higher education. Topics include cultural competencies for higher education faculty professionals and administrators such as use of language in communicating concepts to students for whom English is not a first language avoiding imposition of bias encouraging exposition of perspective and ethical practices for professionals working with the diverse environments and populations in higher education settings. This work is particularly important since becoming informed on the latest approaches and ideologies is an essential component of both professional preparation and continuing professional development of faculty professionals and administrators in higher education. Currently education practitioners struggle with finding time for professional development and ways to inform themselves of the latest research. This volume will help education practitioners keep abreast of the most important recent research. As college student populations and environments continually change so must the practices of the professionals who work with them. This volume highlights some of the most recent practices and perspectives in ethics and cultural competence for all college and university personnel. This volume is unique and valuable because other books have addressed culturally competent ethical practices for discrete professions within higher education no single work has a collection of writings about ethical and culturally competent practices for a variety of the professions in higher education. | The Ethics of Cultural Competence in Higher Education

GBP 82.99
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Advanced Molecular Plant Breeding Meeting the Challenge of Food Security

Advanced Molecular Plant Breeding Meeting the Challenge of Food Security

This new volume Advanced Molecular Plant Breeding: Meeting the Challenge of Food Security aims to provide a better understanding of molecular plant breeding in order to boost the quality of agriculture produce to increase crop yields and to provide nutritious food for everyone by 2050 when the global population is expected to reach a new height of about 10 billion. The challenge to provide quality food for such an increased population will be exacerbated by the depletion of natural resources and by shrinking arable land areas. However scientists believe the challenge can be met by implementing new and improved techniques of quantitative trait inheritance in plant breeding. Integrating genomics and molecular biology into appropriate tools and methodologies can help to create genetically engineered plants such as by using biotic and abiotic stress tolerance molecular markers ‘-omics’ technology and genome editing. The milestone of whole genome sequencing from Arabidopsis to rice has opened the door to a new era of functional genomics which aims to determine the functions of all the genes identified in their genomes which will help in the improvement of crop species qualitatively and quantitatively in order to meet the ongoing challenges of doubling world food production by 2050. This important volume provides recent knowledge of advanced plant breeding tools researchers teachers graduate and post-graduate students in plant sciences and those in plant biotechnology applied botany agricultural sciences plant genetics and molecular biology. The contributors to this book were selected from a wide and diverse range of institutions. They provide an abundance of new research and knowledge on advanced plant breeding tools and techniques. | Advanced Molecular Plant Breeding Meeting the Challenge of Food Security

GBP 82.99
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Biology and Ecology of Venomous Marine Snails

Forage Crops of the World Volume I: Major Forage Crops

Nanomaterials-Based Sensing Platforms Towards the Efficient Detection of Biomolecules and Gases

The Future of Organizations Workplace Issues and Practices

Strategic Management for the Hospitality and Tourism Industry Developing a Competitive Advantage

Strategic Management for the Hospitality and Tourism Industry Developing a Competitive Advantage

This vital volume clearly explains cutting-edge theories and views on strategic management in applied management fundamentals in the hospitality and tourism industry. The author discusses the latest in strategic thinking and provides information on implementing models within specific contexts such as culture and profit and nonprofit organizations. He also looks at the political economic social and technological changes that significantly affect tourism and hospitality. The volume is distinguished by its thoughtful analysis and review of related hospitality case studies and the management approaches employed and sheds light on ever-the emerging management and operation issues in the tourism and hospitality sector. The book employs an abundance of case studies that illustrate the concepts and models discussed with examples from such heavyweights in the industry as Disney and Euro Disney Aer Lingus British Airways Four Seasons Holiday Inn Marriot Sofitel Starwood Hotels and more. Key features of the book include: Cutting-edge approach: Applies advanced and recent strategic management views to the tourism and hospitality field. Critical treatment: Provides critical discussions about whether and how strategic models/theories can be applied in the hospitality and tourism field. Sensitive to specific contexts: As the tourism and hospitality industry has become one of the largest industries worldwide discusses how strategic management concepts can be applied in different cultures and profit and nonprofit tourism organizations. Extensive case studies: Provides supporting case studies related to the strategy content context and process from international industries such as Aer Lingus Accor Marriott and Ryanair. Organization of the book: Each of the chapters within the case study sections employs a thorough pedagogic structure consisting of a concise introduction examples and case analysis discussion points exercises and further reading. This book is designed to provoke thought and debate about strategic management and myriad other issues. It will be valuable for students academics universities offering hospitality and tourism and hospitality and tourism professionals. | Strategic Management for the Hospitality and Tourism Industry Developing a Competitive Advantage

GBP 124.00
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Conservation Tourism and Identity of Contemporary Community Art A Case Study of Felipe Seade’s Mural Allegory to Work”

Conservation Tourism and Identity of Contemporary Community Art A Case Study of Felipe Seade’s Mural Allegory to Work”

This unique volume aims to promote new models of sustainable management in the field of contemporary mural art. Cultural heritage has become an essential tool for society stressing the necessity to properly conserve cultural resources in order to maintain a socially economically and environmentally sustainable development. In this book the mural Allegory to Work by the artist Felipe Seade located in Uruguay is used as a case study. The work of Felipe Seade a prominent political mural artist of the twentieth century reflects the influence of Mexican heritage and the socio-political themes of that time which were commonly used by the Social Realism art movement. The authors look at the mural—and its restoration—through the lens of tourism globalization and new interest in cultural heritage. The book demonstrates that the restoration should be aware that the perspective of the protagonists must be incorporated in the intervention process. This first-of-its-kind volume brings together historical ethnographic tourism and scientific research that leads to a sustainable project from the point of view of identity economy politics and society. This volume with over 50 color illustrations and many black and white photos will be valuable for college and research libraries undergraduate and graduate students researchers and professors in the field of cultural heritage and art as well as those involved in community-based research. | Conservation Tourism and Identity of Contemporary Community Art A Case Study of Felipe Seade’s Mural Allegory to Work”

GBP 82.99
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Mechanical Engineering for Sustainable Development: State-of-the-Art Research

Design and Construction of Laboratory Gas Pipelines A Practical Reference for Engineers and Professionals

Design and Construction of Laboratory Gas Pipelines A Practical Reference for Engineers and Professionals

This new volume Design and Construction of Laboratory Gas Pipelines: A Practical Reference for Engineers and Professionals focuses on design and installation of laboratory gas pipelines. It instructs design engineers laboratory managers and installation technicians on how to source the information and specifications they require for the design and installation of laboratory gas systems suitable for their intended use. The current use of specifications predominantly taken from medical gas standards for this type of work is not always suitable; these standards are for use with medical grade gases that have a purity level of 99. 5%. The purity levels required in laboratories however start at 99. 9% for general industrial use through to 99. 9995% (Ultra High Purity (UHP)) and higher. Regular medical gas standards are also unsuitable for use with the oxidizing flammable and in some instances toxic gases that are regularly encountered in laboratories. As need for gas purity increases the methodology used to design a piping system must vary to meet those parameters and this reference provides the necessary information and resources. There are no comprehensive single sources of technical references currently available in this market states the author and the generally supplied specifications provided to the construction industry are usually generic and not specifically targeted for the gases in use. The results provide extremely poor quality designs and in some instances unusable systems. With over 40 years of specialization in the industry from project management to systems design testing and commissioning of projects with values in excess of $15 million the author comprehensively fills that gap with this rich resource. Key features• provides information on types of laboratories that use laboratory gases and the equipment needed• explains the various methods of construction and the materials used to ensure that the purity of the gases remains as supplied from the manufacturers• incorporates the design methodology used to meet the various requirements of the laboratory and the information required to ensure that the correct engineering is provided• presents information on the purity levels of the gases and the data on the equipment used for pipelines and compatibility issues• presents an example of a simple laboratory gas specification that provides guidelines on the information necessary to provide a set of design documents | Design and Construction of Laboratory Gas Pipelines A Practical Reference for Engineers and Professionals

GBP 82.99
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Biology and Ecology of Toxic Pufferfish

The Phytopathogen Evolution and Adaptation

The Chemical Century Molecular Manipulation and Its Impact on the 20th Century

Algorithmic Techniques for the Polymer Sciences

Biology and Ecology of Edible Marine Bivalve Molluscs

Mood Dysregulation Beyond the Bipolar Spectrum

Mood Dysregulation Beyond the Bipolar Spectrum

Reflecting the author’s vast clinical experience as a psychiatrist this volume explains why so many people with treatment resistant depression respond to medication used to treat individuals with bipolar disorder. The book also helps to minimize the bipolar stigma by introducing the concept of mood dysregulation. At present people with mood dysregulation are not adequately described on the pages of any diagnostic manual. A cardinal feature of mood dysregulation is dysphoria a negative mood that is poorly understood but mistaken for the negative mood of depression creating diagnostic confusion one of the sources of treatment resistant depression. The author explains that a preponderance of the people she has seen in her practice who have so-called depression have mood disorders with features of bipolar disorder including response to medications typically effective in people with bipolar disorders. Thus these people are research orphans: to this day a paucity of literature exists on this group of individuals. In this volume the author addresses the clinical problems that result from failure to recognize such mood disorders. Key features of the book: Provides a thorough discussion of dysphoria that is not found in other books on the market Proposes a solution to a common and troublesome clinical problem that of misidentified treatment resistant depression Helps to destigmatize the treatments that are most beneficial to those with dysphoria by introducing the concept of mood dysregulation Discusses the etiology of mood disorders with implications for prevention This volume aims to help mental health professionals and patients more accurately recognize negative mood symptoms dysphoria in particular and arrive at more appropriate interventions to improve treatment outcomes for depression. No other book on the market takes up the topic of dysphoria and how its confusion with depression can lead to diagnostic mistakes that in turn lead to treatment failures and so-called treatment resistant depression. | Mood Dysregulation Beyond the Bipolar Spectrum

GBP 52.99
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