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Hospitality Sales and Marketing An Evolutionary Journey with Howard Feiertag

Hospitality Sales and Marketing An Evolutionary Journey with Howard Feiertag

Grouped by general topic this collection of the best Sales Clinic columns in Hotel Management written by Howard Feiertag over the course of 35 years provides an abundance of juicy nuggets of tips tactics and techniques for professionals and newbies alike in the hospitality sales field. Readers will take a journey down the road of the development of hospitality sales from the pre-technology era (when knowing how to use a typewriter was a must) to today’s reliance on digital technology rediscovering that many of the old techniques that are still applicable today. | Hospitality Sales and Marketing An Evolutionary Journey with Howard Feiertag

GBP 82.99
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Advances in Audiology and Hearing Science Volume 1: Clinical Protocols and Hearing Devices

Advances in Audiology and Hearing Science Volume 1: Clinical Protocols and Hearing Devices

With chapters from audiology professionals from around the world Advances in Audiology and Hearing Science presented in two volumes—provides an abundance of information on the latest technological and procedural advances in this ever-improving field. Volume 1 primarily focuses on revised clinical protocols and provides information on new research to help guide decisions and criteria regarding diagnosis management and treatment of hearing-related issues. Topics include new clinical applications such as auditory steady-state response wideband acoustic immittance otoacoustic emissions frequency following response noise exposure genomics and hearing loss and more. The volume also includes a section on canine audiology allowing students and professionals a broader exposure to hearing science. | Advances in Audiology and Hearing Science Volume 1: Clinical Protocols and Hearing Devices

GBP 82.99
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Sustainable Horticulture Volume 1 Diversity Production and Crop Improvement

Sustainable Horticulture Volume 1 Diversity Production and Crop Improvement

Sustainable Horticulture Volume 1: Diversity Production and Crop Improvements is part of a two-volume compendium that addresses the most important topics facing horticulture around the world today. Volume 1 on Diversity Production and Crop Improvement outlines the contemporary trends in sustainable horticulture research covering such topics as crop diversity species variability and conservation strategies production technology tree architecture management plant propagation and nutrition management organic farming and new dynamics in breeding and marketing of horticulture crops. Sections include:Genetic Resources & Biodiversity ConservationProduction & Marketing of Horticulture CropsCrop Improvement & BiotechnologyTogether with Volume 2: Food Health and Nutrition this two-volume compendium presents an abundance of new research on sustainable horticulture that will be valuable for a broad audience including students of horticulture faculty and instructors scientists agriculturists government and nongovernment organizations and other industry professionals. | Sustainable Horticulture Volume 1 Diversity Production and Crop Improvement

GBP 82.99
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Food Process Engineering and Quality Assurance

Food Process Engineering and Quality Assurance

This new book Food Process Engineering and Quality Assurance provides an abundance of valuable new research and studies in novel technologies used in food processing and quality assurance issues of food. The 750-page book gives a detailed technical and scientific background of various food processing technologies that are relevant to the industry. The food process related application of engineering technology involves interdisciplinary teamwork which in addition to the expertise of interdisciplinary engineers draws on that of food technologists microbiologists chemists mechanical engineers biochemists geneticists and others. The processes and methods described in the book are applicable to many areas of the food industry including drying milling extrusion refrigeration heat and mass transfer membrane-based separation concentration centrifugation fluid flow and blending powder and bulk-solids mixing pneumatic conveying and process modeling monitoring and control. Food process engineering know-how can be credited with improving the conversion of raw foodstuffs into safe consumer products of the highest possible quality. This book looks at advanced materials and techniques used for among other things chemical and heat sterilization advanced packaging and monitoring and control which are essential to the highly automated facilities for the high-throughput production of safe food products. With contributions from prominent scientists from around the world this volume provides an abundance of valuable new research and studies on novel technologies used in food processing and quality assurance issues. It gives a detailed technical and scientific background of various food processing technologies that are relevant to the industry. Special emphasis is given to the processing of fish candelilla dairy and bakery products. Rapid detection of pathogens and toxins and application of nanotechnology in ensuring food safety are also emphasized. Key features:• Presents recent research development with applications• Discusses new technology and processes in food process engineering• Provides several chapters on candelilla (which is frequently used as a food additive but can also be used in cosmetics drugs etc. ) covering its characteristics common uses geographical distribution and more

GBP 82.99
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Crop Production Technologies for Sustainable Use and Conservation Physiological and Molecular Advances

Crop Production Technologies for Sustainable Use and Conservation Physiological and Molecular Advances

Crop Production Technologies for Sustainable Use and Conservation:Physiological and Molecular Advances presents an abundance of research on important and new production technologies for the successful sustainable production of major crops. The volume covers most of the major crops used the production of food sugar and commercial fiber. With the focus on sustainability and conservation issues in crop production the chapters present molecular and physiological research and innovations for increasing yield quality and safety while also taking into considering increasing demand diminishing water and land resources and the agricultural consequences of climate change on crop production. The major crops discussed include wheat mungbean cotton jute sugarcane eggplant Solanum (such as potatoes and tomatoes) peppers okra fruits such as apples and pears and more. The chapters report on new developments and research on production techniques related to various fertilizers biosystematics and molecular biology of various crops and building resistance to climatic change including drought tolerance salinity stresses and more. | Crop Production Technologies for Sustainable Use and Conservation Physiological and Molecular Advances

GBP 82.99
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Nutraceuticals and Dietary Supplements Applications in Health Improvement and Disease Management

Nutraceuticals and Dietary Supplements Applications in Health Improvement and Disease Management

Addressing the increasing popularity of nutraceuticals dietary supplements and functional foods this comprehensive and timely book presents an abundance of information on herbal products and their applications. The chapter authors—highly skilled experienced and renowned scientists and researchers from around the globe—offer up-to-date knowledge on the uses of herbal products in health management in cancer treatment in mental health therapy and more. Nutraceuticals and Dietary Supplements: Advances and Applications begins with an introduction the nomenclature and characteristics of nutraceuticals and goes on to discuss in-depth applications for specific health issues including cancer diabetes Alzheimer’s disease alcoholism and more. It also looks at the pros and cons as well as the analytical techniques used for the production of nutraceuticals. Chapters cover market size regulatory perspectives manufacturing and in silico drug design. The book incorporates a wide diversity of case studies research and theories pertaining to natural products employed by developers and content experts in the field. | Nutraceuticals and Dietary Supplements Applications in Health Improvement and Disease Management

GBP 82.99
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Forage Crops of the World Volume I: Major Forage Crops

Forage Crops of the World Volume I: Major Forage Crops

This new book the first of two volumes on forage crops grown throughout the world discusses the importance of fodder production of the major fodder crops for animals. It focuses on the 17 major forage crops both non-leguminous perennial forages and leguminous forages. It discusses crop production methodology and agronomic management in a systemic way providing an abundance of information on each type of forage crop including preferred soil type land capability cropping patterns climate and socioeconomic conditions. It goes on to address pests of leguminous forage crops disease management of non-leguminous seasonal forages agroforestry in fodder and forage crops preservation of forage crops and forage production and climate change. This volume provides valuable information needed for effective forage crop production and management. The book with chapters from highly qualified scientists will be a rich resource for researchers academicians students and those in the industry. Volume 2 of Forage Crops of the World focuses on minor forage crops. Key features:• Discusses 17 different types of major forage crops including many types of grasses and other plants• Provides information on agronomic production practices• Covers pest and disease management practices for forage crops | Forage Crops of the World Volume I: Major Forage Crops

GBP 82.99
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Biology and Ecology of Edible Marine Bivalve Molluscs

Biology and Ecology of Edible Marine Bivalve Molluscs

This comprehensive volume provides a plethora of first-hand information on the diversity biology and ecology of edible marine bivalve molluscs. It covers the biology of edible marine bivalves; profiles about 180 species providing information on their habitat distribution morphology food and feeding reproduction conservation status etc. ; discusses their nutritional values; examines their pharmaceutical value; and looks at their diseases and parasites. This abundance of knowledge is presented in an easy-to-read style with informative illustrations. Marine bivalve molluscs play important roles in the marine ecosystems by filtering water and serving as habitat and prey for a variety of sea life. This diverse group of species estimated at around 9 200 inhabits virtually the entire world’s oceans from the balmy tropics to the sub-zero Arctic and from deep oceans to sandy and rocky shorelines. Among the marine bivalves a total of 180 species (including mussels oysters scallops cockles and clams) have long been a part of the diet of coastal human populations. Many species of marine bivalves are also commercially important for other purposes such as pearls and shells for jewelry and decoration. The volume part of the Biology and Ecology of Marine Life book series will be of great use to students and researchers in fisheries science marine biology aquatic biology and zoology.

GBP 82.99
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Advanced Molecular Plant Breeding Meeting the Challenge of Food Security

Advanced Molecular Plant Breeding Meeting the Challenge of Food Security

This new volume Advanced Molecular Plant Breeding: Meeting the Challenge of Food Security aims to provide a better understanding of molecular plant breeding in order to boost the quality of agriculture produce to increase crop yields and to provide nutritious food for everyone by 2050 when the global population is expected to reach a new height of about 10 billion. The challenge to provide quality food for such an increased population will be exacerbated by the depletion of natural resources and by shrinking arable land areas. However scientists believe the challenge can be met by implementing new and improved techniques of quantitative trait inheritance in plant breeding. Integrating genomics and molecular biology into appropriate tools and methodologies can help to create genetically engineered plants such as by using biotic and abiotic stress tolerance molecular markers ‘-omics’ technology and genome editing. The milestone of whole genome sequencing from Arabidopsis to rice has opened the door to a new era of functional genomics which aims to determine the functions of all the genes identified in their genomes which will help in the improvement of crop species qualitatively and quantitatively in order to meet the ongoing challenges of doubling world food production by 2050. This important volume provides recent knowledge of advanced plant breeding tools researchers teachers graduate and post-graduate students in plant sciences and those in plant biotechnology applied botany agricultural sciences plant genetics and molecular biology. The contributors to this book were selected from a wide and diverse range of institutions. They provide an abundance of new research and knowledge on advanced plant breeding tools and techniques. | Advanced Molecular Plant Breeding Meeting the Challenge of Food Security

GBP 82.99
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Elastomer-Based Composite Materials Mechanical Dynamic and Microwave Properties and Engineering Applications

Elastomer-Based Composite Materials Mechanical Dynamic and Microwave Properties and Engineering Applications

Elastomer-Based Composite Materials: Mechanical Dynamic and Microwave Properties and Engineering Applications is focused on elastomer-based composite materials comprising different types of reinforcing fillers. The book provides an informative examination of the possibilities for broadening the engineering applications of elastomer composites through using various types of hybrid fillers ferrites and ceramics and also examines their synthesis and characterization. It discusses new hybrid fillers that have been synthesized by different techniques e. g. impregnation of different substrates (carbon black conductive carbon black activated carbons etc. ) with silica or magnetite. These new fillers have been thoroughly characterized by standard techniques and by up-to-date methods such as energy dispersive X-ray spectroscopy in scanning transmission electron microscopy (STEM-EDX) atomic absorption spectroscopy (AAS) and inductively coupled plasma–optical emission spectroscopy (ICP-OES). The effect of those fillers upon the curing properties mechanical and dynamic parameters electrical conductivity and dielectric and microwave characteristics of elastomer-based composites is discussed in detail in this volume. The book also covers the influence of various types of ceramics (SiC B4C and TiB2) and barium and strontium hexaferrites upon the aforementioned properties of rubber composites in conjunction with a view toward solutions for environmental problems caused by waste tires. The book shows that pyrolysis-cum-water vapor is a suitable and environmentally friendly method for the conversion of the waste green tires into useful carbon-silica hybrid fillers. The properties of elastomer-based composites comprising different types of nanostructures (fullerenes carbon nanotubes graphene nanoplatelets) modified activated carbons and calcined kaolin are also discussed. Special attention is paid to composites with lower levels of zinc oxide. The volume provides an abundance of knowledge on the detailed characterization of these fillers and on the curing mechanical dynamic mechanical and dielectric and microwave properties of the elastomeric composites. The book surveys the most recent research activities of the authors which will make it a vital reference source for scientists in both the academic and industrial sectors as well as for individuals who are interested in rubber materials. It will be very useful for students especially PhD students scientists lecturers and engineers working or doing research in the field of polymer materials science elastomer-based composites and nanocomposites and their engineering applications in the production of microwave absorbers and electromagnetic waves shielding materials materials for electronics devices and telecommunications. | Elastomer-Based Composite Materials Mechanical Dynamic and Microwave Properties and Engineering Applications

GBP 82.99
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