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Mitchell and Trask's Hedwig and the Angry Inch

AI for Creativity

Pocket Tutor Surface Anatomy

Pocket Tutor Otolaryngology

Pocket Tutor Paediatric Clinical Examination Second Edition

Expecting Mindfully Nourish Your Emotional Well-Being and Prevent Depression during Pregnancy and Postpartum

Revitalizing Interculturality in Education Chinese Minzu as a Companion

Revitalizing Interculturality in Education Chinese Minzu as a Companion

China is often seen as a monolith outside its borders. However heterogeneity and interculturality have characterized the Middle Kingdom for centuries. Today China’s take on diversity is too easily disparaged or perceived as ambiguous – as if China was not legitimate to take part in conversations about it. The authors wish to contribute to global discussions about interculturality in education which have often been dominated by ‘Western’ voices by problematizing a very specific Chinese perspective called Minzu (‘ethnic’) education. Minzu is presented as a potential companion to other forms of diversity education (multicultural intercultural transcultural cross-cultural global education). Without claiming that they have found a miraculous and one-size-fits all recipe they argue that the lessons learnt from researching various aspects of Minzu in Chinese education can also help students researchers educators and decision-makers unthink and rethink the central issue of interculturality. As such the book introduces the complexity contradictions and benefits of Minzu while helping the reader consider how compatible and complementary it could be with discussions of interculturality in other parts of the world. The book also aims at making readers observe critically their own contexts. This book was written with an open mind and it should be read with the same. | Revitalizing Interculturality in Education Chinese Minzu as a Companion

GBP 16.99
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The Mindful Self-Compassion Workbook A Proven Way to Accept Yourself Build Inner Strength and Thrive

Finding Your Best Self Revised Edition Recovery from Addiction Trauma or Both

What UX is Really About Introducing a Mindset for Great Experiences

What UX is Really About Introducing a Mindset for Great Experiences

In this not-too-long and easy-to-read book author Celia Hodent presents a clear overview of the challenges demands and rewards of becoming a user experience professional. If this field interests you there’s no better place to start than with the volume you now hold in your hand. Alan Cooper Ancestry Thinker Software Alchemist Regenerative Rancher Author of The Inmates Are Running the Asylum: Why High Tech Products Drive Us Crazy and How to Restore the Sanity The main objective of What UX is Really About: Introducing a Mindset for Great Experiences is to provide a quick introduction to user experience (UX 101) for students professionals or simply curious readers who want to understand this trendy yet commonly misunderstood practice better. Readers will learn that UX is much more than a set of techniques guidelines and tools. It is a mindset; a philosophy that takes the perspective of the humans that will use a product. It is about solving their problems offering them a pleasurable experience and building a win-win long-lasting relationship between them and the company developing the product. Above all it is about improving people’s lives with technology. What UX is Really About is informative concise and provides readers with a high-level overview of the science design and methodologies of UX. KEY FEATURES: • The most approachable and concise introduction book about UX. • Easy to read and aims to popularize the UX mindset while debunking its main misconceptions. • Small format size makes it easy to carry around. • Includes content relatable and meaningful to the readers by taking many examples from everyday life with a conversational and light writing style. • Tackles the psychology design research process strategy and ethics behind offering the best experience with products systems or services. • Includes a glossary. Celia Hodent holds a PhD in psychology and is a leading expert in the application of cognitive science and psychology to product development with over 13 years of experience in the development of UX strategy in video game studios such as Ubisoft LucasArts and Epic Games (Fortnite). She currently leads an independent UX consultancy working with a wide range of international media and enterprise companies to help ensure their products are engaging successful and respectful of users. Celia conducts workshops and provides guidance on the topics of game-based UX playful learning (gamification) ethics implicit biases and inclusion in tech. Celia is the author of The Gamer’s Brain: How Neuroscience and UX Can Impact Video Game Design and The Psychology of Video Games. | What UX is Really About Introducing a Mindset for Great Experiences

GBP 16.99
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