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A Practical Guide to Instrumental Analysis

A Practical Guide to Instrumental Analysis

A Practical Guide to Instrumental Analysis covers basic methods of instrumental analysis including electroanalytical techniques optical techniques atomic spectroscopy X-ray diffraction thermoanalytical techniques separation techniques and flow analytical techniques. Each chapter provides a brief theoretical introduction followed by basic and special application experiments. This book is ideal for readers who need a knowledge of special techniques in order to use instrumental methods to conduct their own analytical tasks.

GBP 56.99
1

Bioinformatics A Practical Guide to Next Generation Sequencing Data Analysis

Bioinformatics A Practical Guide to Next Generation Sequencing Data Analysis

This book contains the latest material in the subject covering next generation sequencing (NGS) applications and meeting the requirements of a complete semester course. This book digs deep into analysis providing both concept and practice to satisfy the exact need of researchers seeking to understand and use NGS data reprocessing genome assembly variant discovery gene profiling epigenetics and metagenomics. The book does not introduce the analysis pipelines in a black box but with detailed analysis steps to provide readers with the scientific and technical backgrounds required to enable them to conduct analysis with confidence and understanding. The book is primarily designed as a companion for researchers and graduate students using sequencing data analysis but will also serve as a textbook for teachers and students in biology and bioscience. | Bioinformatics A Practical Guide to Next Generation Sequencing Data Analysis

GBP 74.99
1

A Practical Guide to Microstructural Analysis of Cementitious Materials

A Practical Guide to Microstructural Analysis of Cementitious Materials

A Practical Guide from Top-Level Industry Scientists As advanced teaching and training in the development of cementitious materials increase the need has emerged for an up-to-date practical guide to the field suitable for graduate students and junior and general practitioners. Get the Best Use of Different Techniques and Interpretations of the Results This edited volume provides the cement science community with a state-of-the-art overview of analytical techniques used in cement chemistry to study the hydration and microstructure of cements. Each chapter focuses on a specific technique not only describing the basic principles behind the technique but also providing essential practical details on its application to the study of cement hydration. Each chapter sets out present best practice and draws attention to the limitations and potential experimental pitfalls of the technique. Databases that supply examples and that support the analysis and interpretation of the experimental results strengthen a very valuable ready reference. Utilizing the day-to-day experience of practical experts in the field this book: Covers sample preparation issues Discusses commonly used techniques for identifying and quantifying the phases making up cementitious materials (X-ray diffraction and thermogravimetric analysis) Presents good practice oncalorimetry and chemical shrinkage methods for studying cement hydration kinetics Examines two different applications of nuclear magnetic resonance (solid state NMR and proton relaxometry) Takes a look at electron microscopy the preeminent microstructural characterization technique for cementitious materials Explains how to use and interpret mercury intrusion porosimetry Details techniques for powder characterization of cementitious materials Outlines the practical application of phase diagrams for hydrated cements Avoid common pitfalls by using A Practical Guide to Microstructural Analysis of Cementitious Materials. A one-of-a-kind reference providing the do’s and don’ts of cement chemistry the book presents the latest research and development of characterisation techniques for cementitious materials and serves as an invaluable resource for practicing professionals specializing in cement and concrete materials and other areas of cement and concrete technology.

GBP 69.99
1

Metabolomics Practical Guide to Design and Analysis

Metabolomics Practical Guide to Design and Analysis

Metabolomics is the scientific study of the chemical processes in a living system environment and nutrition. It is a relatively new omics science but the potential applications are wide including medicine personalized medicine and intervention studies food and nutrition plants agriculture and environmental science. The topics presented and discussed in this book are based on the European Molecular Biology Organization (EMBO) practical courses in metabolomics bioinformatics taught to those working in the field from masters to postgraduate students PhDs postdoctoral and early PIs. The book covers the basics and fundamentals of data acquisition and analytical technologies but the primary focus is data handling and data analysis. The mentioning and usage of a particular data analysis tool has been avoided; rather the focus is on the concepts and principles of data processing and analysis. The material has been class-tested and includes lots of examples computing and exercises. Key Features:Provides an overview of qualitative /quantitative methods in metabolomicsOffers an introduction to the key concepts of metabolomics including experimental design and technologyCovers data handling processing analysis data standards and sharingContains lots of examples to illustrate the topicsIncludes contributions from some of the leading researchers in the field of metabolomics with extensive teaching experiences | Metabolomics Practical Guide to Design and Analysis

GBP 44.99
1

Practical Multivariate Analysis

Practical Multivariate Analysis

This is the sixth edition of a popular textbook on multivariate analysis. Well-regarded for its practical and accessible approach with excellent examples and good guidance on computing the book is particularly popular for teaching outside statistics i. e. in epidemiology social science business etc. The sixth edition has been updated with a new chapter on data visualization a distinction made between exploratory and confirmatory analyses and a new section on generalized estimating equations and many new updates throughout. This new edition will enable the book to continue as one of the leading textbooks in the area particularly for non-statisticians. Key Features:Provides a comprehensive practical and accessible introduction to multivariate analysis. Keeps mathematical details to a minimum so particularly geared toward a non-statistical audience. Includes lots of detailed worked examples guidance on computing and exercises. Updated with a new chapter on data visualization. | Practical Multivariate Analysis

GBP 44.99
1

Doing Meta-Analysis with R A Hands-On Guide

Doing Meta-Analysis with R A Hands-On Guide

Doing Meta-Analysis with R: A Hands-On Guide serves as an accessible introduction on how meta-analyses can be conducted in R. Essential steps for meta-analysis are covered including calculation and pooling of outcome measures forest plots heterogeneity diagnostics subgroup analyses meta-regression methods to control for publication bias risk of bias assessments and plotting tools. Advanced but highly relevant topics such as network meta-analysis multi-three-level meta-analyses Bayesian meta-analysis approaches and SEM meta-analysis are also covered. A companion R package dmetar is introduced at the beginning of the guide. It contains data sets and several helper functions for the meta and metafor package used in the guide. The programming and statistical background covered in the book are kept at a non-expert level making the book widely accessible. Features• Contains two introductory chapters on how to set up an R environment and do basic imports/manipulations of meta-analysis data including exercises• Describes statistical concepts clearly and concisely before applying them in R• Includes step-by-step guidance through the coding required to perform meta-analyses and a companion R package for the book | Doing Meta-Analysis with R A Hands-On Guide

GBP 74.99
1

Electronic Circuit Analysis using LTSpice XVII Simulator A Practical Guide for Beginners

Electronic Circuit Analysis using LTSpice XVII Simulator A Practical Guide for Beginners

This text discusses simulation process for circuits including clamper voltage and current divider transformer modeling transistor as an amplifier transistor as a switch MOSFET modeling RC and LC filters step and impulse response to RL and RC circuits amplitude modulator in a step-by-step manner for more clarity and understanding to the readers. It covers electronic circuits like rectifiers RC filters transistor as an amplifier operational amplifiers pulse response to a series RC circuit time domain simulation with a triangular input signal and modulation in detail. The text presents issues that occur in practical implementation of various electronic circuits and assist the readers in finding solutions to those issues using the software. Aimed at undergraduate graduate students and academic researchers in the areas including electrical and electronics and communications engineering this book: Discusses simulation of analog circuits and their behavior for different parameters. Covers AC/DC circuit modeling using regular and parametric sweep methods. The theory will be augmented with practical electrical circuit examples that will help readers to better understand the topic. Discusses circuits like rectifiers RC filters transistor as an amplifier and operational amplifiers in detail. | Electronic Circuit Analysis using LTSpice XVII Simulator A Practical Guide for Beginners

GBP 82.99
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Food Rheology A Practical Guide

Food Rheology A Practical Guide

Rheology is the study of material flow and deformation defining different aspects of food processing and product design. Food rheology affects several unit operations during food processing the behavior during shelf life the consumer perception during consumption and the interaction of food products with the human body (from chewing and swallowing to digestion). Therefore it is imperative for professionals involved in food science and engineering to understand and assess food rheology. Food Rheology: A Practical Guide presents the main aspects of food rheology as a practical guide demonstrating that applying food rheology does not need to be a complex task. Key Features Presents a practical direct and didactic description of food rheology with many examples and applications Includes a guide for designing performing and interpreting experiments highlighting the main concerns and tips Describes different food products (liquid semi-solid and solid; homogeneous and heterogeneous; vegetable- and animal-based) with examples and applications Explores structure-processing-properties relations More direct practical and consulting this book can help students professionals and professors to understand the basic concepts to design perform and interpret experiments related to food processing and properties. | Food Rheology A Practical Guide

GBP 74.99
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R for Political Data Science A Practical Guide

R for Political Data Science A Practical Guide

R for Political Data Science: A Practical Guide is a handbook for political scientists new to R who want to learn the most useful and common ways to interpret and analyze political data. It was written by political scientists thinking about the many real-world problems faced in their work. The book has 16 chapters and is organized in three sections. The first on the use of R is for those users who are learning R or are migrating from another software. The second section on econometric models covers OLS binary and survival models panel data and causal inference. The third section is a data science toolbox of some the most useful tools in the discipline: data imputation fuzzy merge of large datasets web mining quantitative text analysis network analysis mapping spatial cluster analysis and principal component analysis. Key features: Each chapter has the most up-to-date and simple option available for each task assuming minimal prerequisites and no previous experience in R Makes extensive use of the Tidyverse the group of packages that has revolutionized the use of R Provides a step-by-step guide that you can replicate using your own data Includes exercises in every chapter for course use or self-study Focuses on practical-based approaches to statistical inference rather than mathematical formulae Supplemented by an R package including all data As the title suggests this book is highly applied in nature and is designed as a toolbox for the reader. It can be used in methods and data science courses at both the undergraduate and graduate levels. It will be equally useful for a university student pursuing a PhD political consultants or a public official all of whom need to transform their datasets into substantive and easily interpretable conclusions. | R for Political Data Science A Practical Guide

GBP 44.99
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Practical Guide to the Packaging of Electronics Thermal and Mechanical Design and Analysis Third Edition

Practical Guide to the Packaging of Electronics Thermal and Mechanical Design and Analysis Third Edition

Successfully Estimate the Thermal and Mechanical Characteristics of Electronics SystemsA definitive guide for practitioners new to the field or requiring a refresher course Practical Guide to the Packaging of Electronics: Thermal and Mechanical Design and Analysis Third Edition provides an understanding of system failures and helps identify the areas where they can occur. Specifically designed for the mechanical electrical or quality engineer the book addresses engineering issues involved in electronics packaging and provides the basics needed to design a new system or troubleshoot a current one. Updated to reflect recent developments in the field this latest edition adds two new chapters on acoustic and reliability fundamentals and contains more information on electrical failures and causes. It also includes tools for understanding heat transfer shock and vibration. Additionally the author:Addresses various cross-discipline issues in the design of electromechanical productsProvides a solid foundation for heat transfer vibration and life expectancy calculations Identifies reliability issues and concernsDevelops the ability to conduct a more thorough analysis for the final designIncludes design tips and guidelines for each aspect of electronics packagingPractical Guide to the Packaging of Electronics: Thermal and Mechanical Design and Analysis Third Edition explains the mechanical and thermal/fluid aspects of electronic product design and offers a basic understanding of electronics packaging design issues. Defining the material in-depth it also describes system design guidelines and identifies reliability concerns for practitioners in mechanical – electrical or quality engineering. | Practical Guide to the Packaging of Electronics Thermal and Mechanical Design and Analysis Third Edition

GBP 44.99
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The Material Point Method for Geotechnical Engineering A Practical Guide

The Material Point Method for Geotechnical Engineering A Practical Guide

This practical guide provides the best introduction to large deformation material point method (MPM) simulations for geotechnical engineering. It provides the basic theory discusses the different numerical features used in large deformation simulations and presents a number of applications - providing references examples and guidance when using MPM for practical applications. MPM covers problems in static and dynamic situations within a common framework. It also opens new frontiers in geotechnical modelling and numerical analysis. It represents a powerful tool for exploring large deformation behaviours of soils structures and fluids and their interactions such as internal and external erosion and post-liquefaction analysis; for instance the post-failure liquid-like behaviours of landslides penetration problems such as CPT and pile installation and scouring problems related to underwater pipelines. In the recent years MPM has developed enough for its practical use in industry apart from the increasing interest in the academic world. | The Material Point Method for Geotechnical Engineering A Practical Guide

GBP 44.99
1

Agricultural Valuations A Practical Guide

Agricultural Valuations A Practical Guide

Agricultural Valuations: A Practical Guide has long been the standard text for students and professionals working on agricultural valuations. Taking a practical approach it covers all the relevant techniques and legislation necessary to correctly value farms assess farm rents carry out arbitrations inventories and records of condition including valuation clauses on sales of farms livestock soils management agreements valuation in court proceedings and a glossary of useful information. In this fifth edition Gwyn Williams's original text is taken on by Jeremy Moody and Nick Millard renowned experts in the field bringing the book right up to date to reflect recent changes in the rural economy including development diversification and renewable energy and specialist valuations and reference to all the latest legislation. Clear and accessible to students and professionals alike readers will find Agricultural Valuations an invaluable guide to best practice in agricultural valuations. | Agricultural Valuations A Practical Guide

GBP 44.99
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Microengineering MEMS and Interfacing A Practical Guide

Microengineering MEMS and Interfacing A Practical Guide

MEMS devices are finding increasingly widespread use in a variety of settings from chemical and biological analysis to sensors and actuators in automotive applications. Along with this massive growth the field is still experiencing growing pains as fabrication processes are refined and new applications are attempted. Anyone serious about entering the field must have a realistic knowledge of just what is possible with MEMS technologies as well as the myriad issues involved in fabrication and device integration. Microengineering MEMS and Interfacing: A Practical Guide provides a straightforward down-to-earth overview of the current state of MEMS technology. The first section systematically reviews the various bulk and surface micromachining methods photolithography masks and nonsilicon processes examining their capabilities limitations and suggested uses. Next the author details the characteristics of individual devices and systems their advantages and shortcomings and how they can be combined to achieve desired functionality. He includes condensed introductions to relevant chemistry and biochemistry and then demonstrates applications of MEMS in these areas. Beginning with a short introduction to electronics the final section explores the issues involved in interfacing MEMS components with other systems. With judicious use of illustrations to clarify the discussion Microengineering MEMS and Interfacing: A Practical Guide offers hands-on tools for solving specific problems along with the insight necessary to use them most effectively. | Microengineering MEMS and Interfacing A Practical Guide

GBP 59.99
1

Mass Spectrometry-Based Metabolomics A Practical Guide

Mass Spectrometry-Based Metabolomics A Practical Guide

Mass Spectrometry-Based Metabolomics: A Practical Guide is a simple step-by-step reference for profiling metabolites in a target organism. It discusses optimization of sample preparation for urine serum blood tissue food and plant and animal cell samples. Encompassing three different technical fields—biology analytical chemistry and informatics— mass spectrometry-based metabolomics can be challenging for biologists without special training in quantitative mass spectrometry. This book is designed to overcome this limitation by providing researchers with the knowledge they need to use metabolomics technology in their respective disciplines. The book summarizes all steps in metabolomics research from experimental design to sample preparation analytical procedures and data analysis. Case studies are presented for easy understanding of the metabolomics workflow and its practical applications in different research fields. The book includes an in-house library and built-in software so that those new to the field can begin to analyze real data samples. In addition to being an excellent introductory text the book also contains the latest advancements in this emerging field and can thus be a useful reference for metabolomics specialists. | Mass Spectrometry-Based Metabolomics A Practical Guide

GBP 44.99
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Practical Plant Failure Analysis A Guide to Understanding Machinery Deterioration and Improving Equipment Reliability Second Edition

Practical Plant Failure Analysis A Guide to Understanding Machinery Deterioration and Improving Equipment Reliability Second Edition

This is a practical guide for those who do the work of maintaining and improving the reliability of mechanical machinery. It is for engineers and skilled trades personnel who want to understand how failures happen and how the physical causes of the great majority can be readily diagnosed in the field. It explains the four major failure mechanisms wear corrosion overload and fatigue and using easy-to-read charts how they can be diagnosed at the site of the failure. Then knowing the physical failure mechanics involved the reader can accurately solve the human causes. To improve the reader’s understanding all the diagrams and most of the tables have been redrawn. The number of actual failure examples has been increased plus the last chapter on miscellaneous machine elements includes new material on couplings universal joints and plain bearings. FeaturesA practical field guide showing how to recognize how failures occur that can be used to solve more than 85% of mechanical machinery failuresIncorporates multiple easy-to-follow logic trees to help the reader diagnose the physical causes of the failure without needing detailed laboratory analysisExplains how the mechanics corrosion materials science and tribology of components can fit together to improve machinery reliabilityIncludes more than 150 completely redrawn charts and tables plus almost 250 actual failure photographs to help guide the reader to an accurate analysisContains clear and detailed explanations of how lubricants function and the critical roles of corrosion and lubrication play in causing mechanical failures | Practical Plant Failure Analysis A Guide to Understanding Machinery Deterioration and Improving Equipment Reliability Second Edition

GBP 44.99
1

Applied Econometrics A Practical Guide

Applied Econometrics A Practical Guide

Applied Econometrics: A Practical Guide is an extremely user-friendly and application-focused book on econometrics. Unlike many econometrics textbooks which are heavily theoretical on abstractions this book is perfect for beginners and promises simplicity and practicality to the understanding of econometric models. Written in an easy-to-read manner the book begins with hypothesis testing and moves forth to simple and multiple regression models. It also includes advanced topics: Endogeneity and Two-stage Least Squares Simultaneous Equations Models Panel Data Models Qualitative and Limited Dependent Variable Models Vector Autoregressive (VAR) Models Autocorrelation and ARCH/GARCH Models Unit Root and Cointegration The book also illustrates the use of computer software (EViews SAS and R) for economic estimating and modeling. Its practical applications make the book an instrumental go-to guide for solid foundation in the fundamentals of econometrics. In addition this book includes excerpts from relevant articles published in top-tier academic journals. This integration of published articles helps the readers to understand how econometric models are applied to real-world use cases. | Applied Econometrics A Practical Guide

GBP 68.99
1

Understanding Ethics in Applied Behavior Analysis Practical Applications

Understanding Ethics in Applied Behavior Analysis Practical Applications

This book provides the foundation for a lifelong journey of ethical practice in service for individuals with autism spectrum disorder and other developmental disabilities. The second edition of Understanding Ethics in Applied Behavior Analysis includes an explanation of each element in the Ethics Code for Behavior Analysts along with considerations for ethical practice and examples from the field. Professional behavior for the behavior analyst is also addressed when fulfilling roles as teacher employee manager colleague advocate or member of a multidisciplinary team. This new edition expands on the first chapter’s introduction of moral philosophy adds a new chapter on ethical decision-making and core principles and provides a study guide to assist those preparing for the Behavior Analyst Certification Board exams. Drawing upon Beirne and Sadavoy’s combined 40 years of clinical experience as well as the reflections of colleagues in the field this is an indispensable guide to ethics for behavior analysis students. | Understanding Ethics in Applied Behavior Analysis Practical Applications

GBP 48.99
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A Practical Guide to Choral Conducting

A Practical Guide to Choral Conducting

Rooted in the experience of a professional choral conductor this book provides a guide to practical issues facing conductors of choral ensembles at all levels from youth choruses to university ensembles church and community choirs and professional vocal groups. Paired with the discussion of practical challenges is a discussion of over fifty key works from the choral literature with performance suggestions to aid the choral conductor in directing each piece. Dealing with often-overlooked yet vital considerations such as how to work with composers recording concert halls and choral tours A Practical Guide to Choral Conducting offers a valuable resource for both emerging choral conductors and students of choral conducting at the undergraduate and graduate levels.

GBP 44.99
1

A Practical Guide to Effective Workplace Accident Investigation

A Practical Guide to Effective Workplace Accident Investigation

This book explains how accidents and high potential near-miss incidents are caused and how to eliminate recurrences by effective accident investigation methods. It shows how to conduct an immediate and root cause analysis so that remedial measures can be taken to prevent a recurrence of similar events. The book shows how to apply the Logical Sequence Accident Investigation Method in the case studies presented. The book: Provides a practical guide to accident causes investigation and prevention. Explains immediate and root causes in detail. Gives a number of problem-solving methods for the accident investigator to use. Introduces the Logical Sequence Accident Investigation Method. Provides a practical accident investigation evaluation system. The book discusses important topics including hazard identification and risk assessment workplace health and safety accident causation and prevention theories the updated accident domino sequence as well as safety management system standards and controls. The text is primarily written for professionals and graduate students in the fields of occupational health and safety ergonomics and human factors engineering. | A Practical Guide to Effective Workplace Accident Investigation

GBP 82.99
1

The Game Audio Strategy Guide A Practical Course

The Game Audio Strategy Guide A Practical Course

The Game Audio Strategy Guide is a comprehensive text designed to turn both novices and experienced audio designers into technical game audio pros. Providing both a theoretical foundation and practical insights The Game Audio Strategy Guide offers a thorough look at the tools and methods needed to create industry-quality music and sound design for games. The text is supported by an extensive companion website featuring numerous practical tutorials and exercises which allows the reader to gain hands-on experience creating and implementing audio assets for games. The Game Audio Strategy Guide is the essential manual for anyone interested in creating audio for games inside or outside the classroom. | The Game Audio Strategy Guide A Practical Course

GBP 66.99
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Practical Root Cause Failure Analysis Key Elements Case Studies and Common Equipment Failures

Practical Root Cause Failure Analysis Key Elements Case Studies and Common Equipment Failures

Root Cause Failure Analysis (RCFA) is a method used by maintenance and reliability industry professionals as one of the key tools to drive improvement. This book offers a quick guide to the applications involved in performing a successful RCFA by providing a foundational view of maintenance and reliability strategies. It also highlights the practical applications of RCFA and identifies how to achieve a successful RCFA as well as discussing common equipment failures and how to solve them. Case studies on topics including pump system failure analysis and vibration analysis are included. Suggests examples on how to solve common failure on many types of equipment including fatigue pumps bearings and mechanical power transmission Highlights practical applications of RCFA Identifies key elements for how to achieve a successful RCFA Presents case studies on topics including pump system failure analysis and vibration analysis The book is a must-read for any reliability engineer particularly mechanical reliability professionals. | Practical Root Cause Failure Analysis Key Elements Case Studies and Common Equipment Failures

GBP 48.99
1

A Practical Guide to Optical Microscopy

A Practical Guide to Optical Microscopy

Choice Recommended Title March 2020 Optical microscopy is used in a vast range of applications ranging from materials engineering to in vivo observations and clinical diagnosis and thanks to the latest advances in technology there has been a rapid growth in the number of methods available. This book is aimed at providing users with a practical guide to help them select and then use the most suitable method for their application. It explores the principles behind the different forms of optical microscopy without the use of complex maths to provide an understanding to help the reader utilise a specific method and then interpret the results. Detailed physics is provided in boxed sections which can be bypassed by the non-specialist. It is an invaluable tool for use within research groups and laboratories in the life and physical sciences acting as a first source for practical information to guide less experienced users (or those new to a particular methodology) on the range of techniques available. Features: The first book to cover all current optical microscopy methods for practical applications Written to be understood by a non-optical expert with inserts to provide the physical science background Brings together conventional widefield and confocal microscopy with advanced non-linear and super resolution methods in one book To learn more about the author please visit here. | A Practical Guide to Optical Microscopy

GBP 77.99
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Doing Statistical Analysis A Student’s Guide to Quantitative Research

Doing Statistical Analysis A Student’s Guide to Quantitative Research

Doing Statistical Analysis looks at three kinds of statistical research questions – descriptive associational and inferential – and shows students how to conduct statistical analyses and interpret the results. Keeping equations to a minimum it uses a conversational style and relatable examples such as football COVID-19 and tourism to aid understanding. Each chapter contains practice exercises and a section showing students how to reproduce the statistical results in the book using Stata and SPSS. Digital supplements consist of data sets in Stata SPSS and Excel and a test bank for instructors. Its accessible approach means this is the ideal textbook for undergraduate students across the social and behavioral sciences needing to build their confidence with statistical analysis. | Doing Statistical Analysis A Student’s Guide to Quantitative Research

GBP 48.99
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Introduction to Bioinformatics with R A Practical Guide for Biologists

Introduction to Bioinformatics with R A Practical Guide for Biologists

In biological research the amount of data available to researchers has increased so much over recent years it is becoming increasingly difficult to understand the current state of the art without some experience and understanding of data analytics and bioinformatics. An Introduction to Bioinformatics with R: A Practical Guide for Biologists leads the reader through the basics of computational analysis of data encountered in modern biological research. With no previous experience with statistics or programming required readers will develop the ability to plan suitable analyses of biological datasets and to use the R programming environment to perform these analyses. This is achieved through a series of case studies using R to answer research questions using molecular biology datasets. Broadly applicable statistical methods are explained including linear and rank-based correlation distance metrics and hierarchical clustering hypothesis testing using linear regression proportional hazards regression for survival data and principal component analysis. These methods are then applied as appropriate throughout the case studies illustrating how they can be used to answer research questions. Key Features: · Provides a practical course in computational data analysis suitable for students or researchers with no previous exposure to computer programming. · Describes in detail the theoretical basis for statistical analysis techniques used throughout the textbook from basic principles · Presents walk-throughs of data analysis tasks using R and example datasets. All R commands are presented and explained in order to enable the reader to carry out these tasks themselves. · Uses outputs from a large range of molecular biology platforms including DNA methylation and genotyping microarrays; RNA-seq genome sequencing ChIP-seq and bisulphite sequencing; and high-throughput phenotypic screens. · Gives worked-out examples geared towards problems encountered in cancer research which can also be applied across many areas of molecular biology and medical research. This book has been developed over years of training biological scientists and clinicians to analyse the large datasets available in their cancer research projects. It is appropriate for use as a textbook or as a practical book for biological scientists looking to gain bioinformatics skills. | Introduction to Bioinformatics with R A Practical Guide for Biologists

GBP 52.99
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A Practical Guide to Event Promotion

A Practical Guide to Event Promotion

This Practical Guide to Event Promotion offers the reader a short and succinct overview of the range of marketing communication materials from print to social marketing that can be used to promote an event successfully to the correct target markets. It includes invaluable advice on how to identify the type of communication tools most applicable to the type of event that is being promoted and its target market; how to effectively use and implement these; useful tips on things to avoid; as well as suggested time frames to use before during and after the event. Examples of best practice and insights from events marketers are integrated throughout. Although full of practical information a strong theoretical base underpins the advice included on how event managers can apply communication and persuasion theory to key audiences. This book will be a useful resource for Events Management students putting on an event as part of their course and for assessments and those wanting to convert general theory into practical skills they will use in the workplace. | A Practical Guide to Event Promotion

GBP 51.99
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