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The Role of Corporate Sustainability in Asian Development - A Case Study Handbook in the Automotive and ICT Industries - Bok - Häftad

This book examines the challenges faced by seven multinational companies - Intel, Lenovo, Samsung Electronics, ZTE, BMW Hyundai Motor Company, Mahindra and Mahindra - in their endeavour to contribute to the economic, environmental and social development of Asia.

Multinational Management - A Cas on Asia's Global Market Leaders - Bok - Häftad

This cas demonstrates that the future of global business lies in how well the multinational landscape is charted and how the importance of Asian market leaders is deeply embedded in it. It offers international management students and researchers an extensive guide to the business history, strategy development, and foreign market entry modes used by emerging Asian multinationals. The cases focus on well-known companies such as Lenovo, Alibaba, Infosys, Huawei, Panasonic, and Rakuten. These companies,..

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The Role of Corporate Sustainability in Asian Development - A Case Study Handbook in the Automotive and ICT Industries - Bok - Häftad

Multinational Management - A Cas on Asia's Global Market Leaders - Bok - Häftad

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