4 resultat (0,19270 sekunder)

Visa alla filter

Märke

Butik

Pris (EUR)

Nollställ filter

Produkter
Från
Butiker

Multisensory Design of Retail Environments - Bok av Marko Sarstedt - Inbunden

Multisensory Design of Retail Environments - Bok av Marko Sarstedt - Inbunden

Online retailers have gained massive popularity in recent years, plunging large parts of brick-and-mortar retail into an existential crisis. In order to survive in times of growing online retail, brick-and-mortar retailers must become aware of their unique potential to address non-digitizable consumer needs and transform retail environments into places of experience and discovery. A key building block for achieving this aim lies in the creation of sensory experiences that motivate consumers to enter..

SEK 536.00
1

A Concise Guide to Market Research - The Process, Data, and Methods Using IBM SPSS Statistics - Bok av Marko Sarstedt - Inbunden

A Concise Guide to Market Research - The Process, Data, and Methods Using IBM SPSS Statistics - Bok av Marko Sarstedt - Inbunden

This book offers an easily accessible and comprehensive guide to the entire market research process, from asking market research questions to collecting and analyzing data by means of quantitative methods. It is intended for all readers who wish to know more about the market research process, data management, and the most commonly used methods in market research. The book helps readers perform analyses, interpret the results, and make sound statistical decisions using IBM SPSS Statistics. Hypothesis..

SEK 1050.00
1

A Concise Guide to Market Research - The Process, Data, and Methods Using IBM SPSS Statistics - Bok av Marko Sarstedt - Häftad

A Concise Guide to Market Research - The Process, Data, and Methods Using IBM SPSS Statistics - Bok av Marko Sarstedt - Häftad

This book offers an easily accessible and comprehensive guide to the entire market research process, from asking market research questions to collecting and analyzing data by means of quantitative methods. It is intended for all readers who wish to know more about the market research process, data management, and the most commonly used methods in market research. The book helps readers perform analyses, interpret the results, and make sound statistical decisions using IBM SPSS Statistics. Hypothesis..

SEK 746.00
1